Fuel Your Creativity » Packaging Design http://www.fuelyourcreativity.com Thu, 26 Jan 2012 01:09:16 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Design Matters: Packaging 01 http://www.fuelyourcreativity.com/design-matters-packaging-01/ http://www.fuelyourcreativity.com/design-matters-packaging-01/#comments Thu, 05 Feb 2009 19:11:18 +0000 Adelle Charles http://www.fuelyourcreativity.com/?p=1082

Advertise here via BSA

Capsule, hooked us up with the latest book in their Design Matters series. Design Matters: Packaging 01. This one can definitely fuel and inspire your packaging design. ]]>

Advertise here via BSA

Capsule, hooked us up with the latest book in their Design Matters series. Design Matters: Packaging 01. This one can definitely fuel and inspire your packaging design.

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Unfortunately, most design books only focus on type, color, and layout issues. The Design Matters series takes a more in-depth approach, allowing designers to learn not only how to create work that is aesthetically appealing, but also strategy-driven and smart. This book focuses on developing, creating and implementing package designs, while others in the series dissect brochures, logos, publications, and letterhead systems. Each book offers all the essential information needed to execute strong designs in concert with beautiful and well-crafted examples, so readers can successfully hit the mark every time.

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Synopsis

“Today’s package designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. Inside Design Matters Packaging 01 you’ll discover innovative theories, processes, and methods used by cutting edge-design professionals around the world. All of the invaluable advice and practical solutions for overcoming challenges and creating memorable packages are carefully examined and discussed, but they’re presented in a quick-hit format, making the information extremely accessible and easy to navigate” Design Matters Packaging 01 also includes package examples of myriad shapes, colors, types, and materials, created for several different types if clients. They’re all crafted by well-known designers, who lend their tips and tricks for successful package design.

Capsule (Minneapolis, MN) specializes in brand strategy and identity design services. Since 1999, the firm has lent its distinctive methods and perspectives to the international community.

They also authored Design Matters: Logos 01 & Design Matters: Brochures 01

Check out their website at capsule.us

]]> http://www.fuelyourcreativity.com/design-matters-packaging-01/feed/ 0 Help I’ve Cut Myself! http://www.fuelyourcreativity.com/help-ive-cut-myself/ http://www.fuelyourcreativity.com/help-ive-cut-myself/#comments Thu, 10 Apr 2008 15:48:24 +0000 Adelle Charles http://www.fuelyourcreativity.com/?p=55

Advertise here via BSA

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Advertise here via BSA

No no, don’t be alarmed! I didn’t actually cut myself…

Help is a new line of healthcare products designed by Richard Fine who was inspired when shopping for pain relievers for a headache. The experience only made his head hurt more: the ugly packaging screamed out slogans under the neon lights, adding to the confusion. Fine’s response was to create simple packaging out of soft molded paper pulp, designed to be calming. The first two products are “help I have a headache” and “help I’ve cut myself”, tablets and bandages, respectively. via #

The packaging is great, simple design, lots of white space and actually very calming compared to all of the crazy packaging out there. Kudos to help. You can check out their product packaging & nicely designed site here.

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