Comments on: Coca Cola – A bottle can be iconic

By: umair

umair — Wed, 08 Sep 2010 07:39:48 +0000

coke has been doing a great job … in Pakistan and India they are known for their coke studio brand… cokes genius .. they should go on with it

By: Xplore Studio

Xplore Studio — Wed, 11 Aug 2010 08:05:20 +0000

Thank you for emphasising the importance of pulling a brand through.

By: Victoria Blount

Victoria Blount — Tue, 03 Aug 2010 08:48:42 +0000

The Coca Cola brand is so iconic is so many different elements from the typeface, shape of the bottle and red & white colour scheme. Over the years they have evolved certain aspects but the bottle shape and typography still remain the same which has helped to create such a worldwide recognizable brand.

By: Duncan Y.

Duncan Y. — Mon, 02 Aug 2010 11:25:20 +0000

It’s not being used mate. It’s meant for it. :D

By: oliver

oliver — Mon, 02 Aug 2010 10:10:08 +0000

Nice example of branding

80+ Fresh Logo designs – get Inspired! – http://www.cruzine.com/2010/06/16/fresh-logo-designs-inspiration/

By: Bratu Sebastian

Bratu Sebastian — Thu, 29 Jul 2010 20:05:02 +0000

Yeah, it’ too bad that they promote an unhealthy product, but the branding shows how many hours of brainstorming designers have spent on achieving the same lines and colors.

Cool example of advertising perfection.

By: martin

martin — Thu, 29 Jul 2010 08:19:57 +0000

unhealthy…??
see the designs of johnny walker…seagrams…these are also unhealthy products….

By: andrew

andrew — Wed, 28 Jul 2010 20:08:22 +0000

too bad such a good design is being used to promote such an unhealthy product :(

By: Shala

Shala — Wed, 28 Jul 2010 11:15:08 +0000

Excellent point. Out of all the years Coke has been around, they’ve barely changed their brand. The Coke logo is so recognizable around the world, no need to change it. Their brand is so intact that there could be people who would actually get upset if Coke did all of sudden change their logo, because it has a lot of ties to many people’s fond childhood memeories.