Seeing Double: Two Color Inspiration

Whether you freelance or work at an agency, you are bound to have heard this from a client at one point: “We are trying to cut printing costs, so change this 4 color process piece to be two color”. Your heart sinks… Now, you have to completely rethink the piece using only two colors.

Its always hard to hear, but in my experience, some of the best executed ads/designs/brandings have been two color. Why? Simplicity!

To see what I mean, take a look at some of these beautiful examples of Two Color Printing jobs.

Dockers k-1 Khakis

Screen shot 2010-01-10 at 11.44.33 PM

Tea Hugger

Screen shot 2010-01-11 at 12.08.47 AM

Schmidty’s

Screen shot 2010-01-11 at 12.16.00 AM

Pacific Luxury Business Cards

Screen shot 2010-01-11 at 1.36.26 AM

Effektive Poster Mailer

Screen shot 2010-01-11 at 12.41.39 AM

Bella Sicilia

Screen shot 2010-01-11 at 12.47.16 AM

Scrabble Beermats

Screen shot 2010-01-11 at 12.49.35 AM

FAME Open House Party Materials

Screen shot 2010-01-11 at 12.53.47 AM

Inglis & Rock Branding

Screen shot 2010-01-11 at 12.58.00 AM

9 Myles Collateral Materials

Screen shot 2010-01-11 at 1.02.17 AM

Gander Mountain Tall Tales

Screen shot 2010-01-11 at 1.09.44 AM

Tazaa Soap

Screen shot 2010-01-11 at 1.17.16 AM

GF Smith Limited Edition Poster

Screen shot 2010-01-11 at 1.20.25 AM

Feedback

What are your favorite two color designs? Do you think that two color designs are more difficult to design or they are easier to execute?

Designer, Maker of Things | Creative Director – @boomtownroi You should follow him on twitter @chadengle .

 

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